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DATA: THE OIL OF THE 21ST-CENTURY ECONOMY



Data is an asset. In today’s digital world, it has more value than 20th-century assets, such as buildings and equipment. The future will belong to those companies that elevate their ability to collect, analyze and gain insight from data to improve the customer experience and gain market share.


Smart organizations, of course, have always been data driven. What is different today is the means for gathering, the amount available and the unprecedented growth rate of data being generated by a range of sources, such as IoT (Internet of Things) devices.

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